101 Tips from Growing an eCommerce Store from Zero to 7 Figures
We built and scaled an eCommerce store, while building a brand, to go from zero to $1M in revenue in our first year (2020). Here are 101 tips we executed and learned while growing an eCommerce store from scratch to a million dollars in 2020:
Cost of eCommerce Customer Acquisition in 2020
CAC (cost to acquire a customer) is an important metric to consider, which we can then compare with the LCV (Lifetime Customer Value) to accurately understand our ecommerce business. The average CAC in 2020 from our own customers as well as those in our network was between $26 to $35. This also matched with the […]
Key Learnings from Holiday Marketing Campaigns in 2020
Some of the highlights and key learnings from Ecommerce Holiday Season in 2020 Key Learnings: